MODULE 1: THE POWER OF WORDS, THE POWER OF SCAPEGOATING

Learning outcomes:

• recognize how words can subtly shape perceptions and create realities

• distinguish between two layers of communication: narratives and language tools that construct them

• identify the key dynamics of scapegoating rhetoric

MODULE 2: NARRATIVES AND LANGUAGE TOOLS OF SCAPEGOATING

Learning outcomes:

• identify the six recurring narratives of scapegoating across various contexts

• identify the language tools behind the narratives

• connect the narratives and the language tools

MODULE 3: PRACTICE - IDENTIFYING NARRATIVES AND LANGUAGE TOOLS OF SCAPEGOATING

Learning outcomes:

• develop and consolidate the skills acquired in Module 2 by working with real-world cases

MODULE 4: NAVIGATING RESPONSIBLY AMIDST SCAPEGOATING

Learning outcomes:

• understand which common, journalistic communication practices are ineffective or even counterproductive in navigating scapegoating    

• use effective journalistic communication approaches to respond to the emergence of the narratives and language tools of scapegoating

MODULE 5: PRACTICE - CASE SCENARIOS

Learning outcomes:

• develop and consolidate the skills acquired in Module 4 by working with case scenarios